Business
10 Ways to Market Your Company for Free
Grow your leads and get seen by potential customers using these 10 different options.
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6 Business Cards
Santa Fe College
Handing of a business card is sometimes one of the best ways to start up a professional relationship. With regards to the sensitivity of when you introduce yourself and the business card, it's really one of the easier ways to establish your professionalism and interest in problem solving. If you think you're handing off your cad to a potential customer, it's even more exciting, but there is always the reward of brand recognition in the way you use your business card.
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7 LinkedIn
LinkedIn is a great place to help gain professional traction within the digital spaces people find reliable information from. Most times, it's a platform where the content is made up of self-entered information by different professionals, where if it's not professionals, it would otherwise be made up of companies who can have a directly employed represenative create a company profile.
Putting together a small bit of into on the CEOs or Founders (or not), then highlighting on the strengths of this business will put you in a powerful and magical place where someone can see past the bias and use the LinkedIn platform to engage professionally with one another.
Your company info being accessible from LinkedIn also helps with SEO and Google ranking, so using this combined with the other recommended ways to market your company, should contribute to why all relevant photos, links, and content link directly to you from the first page on Google.
This is excellent for visibility for your product, services, and your company's reputation.
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8 Facebook
Facebook is a great place to pomote your business to the world.
It's not a place you want to neglect but the reason it it's listed as number 1 on the list was so that you could prepare for unlearning some myths about Facebook's business platform, and relearning powerful Facebook Developer-level knowledge.
Having a personal account on Facebook is very much key to using Facebook for your Business for free. It's not paid, and it won't ever cost to sign up for Facebook, however if you have no authentic connections and real people to engage directly to the Facebook page, you'll be at a very expensive disadvantage. Facebook ads will definitely take you from 0-60 in 3.5, but you have to be able to carve out a special and dedicated community to your incoming audience, so your content space may be reserved for you to properly introduce your product and services.
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9 Twitter
Twitter is connected and popular in nearly every country in the world. It's on all the continents, and it's all the rage for different size news and all kinds of different social stuff. The technology behind Twitter is rarely talked about, but it's often relied on. Even people who don't use Twitter will rely on Twitter's power to create a power move in the PR world of things.
So with that said, creating a conversation around your products, industry, and raising awareness is probably done best with Twitter. Getting involved and adding to the online community in your industry will help build conversation around your products. It's very easy to sign up and make connections and leads, and the hashtag system popularized by Twitter has become one of the most powerful marketing integrations in mainstream Social Media.
Other social networks have adopted and use the hashtag system to widen and globalize their platform. Twitter being the first is reasons why Tweets with key words can and will rank on a Google search. Building traffic through different ways will create an interest and bring people back to your product. Since being integrated with the internet helps make your business 24/7, this will ultimately be working for you in your sleep because it's digital, like some of the other options. Having a digital aspect to your marketing / sales allows your company to maximize on it's leads and potential sales.
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10 (Wear It On A) T Shirt
Unknown Pinterest User
Take your time with this. Decide exactly what you want the shirt to advertise. While it can double as your work shirt or professional gear, it will most certainly be one of your most advantageous and visible display to advertise your company. This is one of the most effective strategies if you find yourself in public a lot.
This will come in handy on days where you may overhear someone in need of your service; the introduction would be so much easier for you!
The advertising overhead of this shirt is $0, becuase you can wear it over and over again. The main deal is that it'll likely cost you a one-time fee of upwards to $12-20. And should the t shirt be printed in a low quality, that shirt may fade so you'll be X amout of wears out of it before you need to spend anothr $20 or more if you decide to go for a higher quality. And if you're willing to take the risk, you can get with a startup sublimation company that may offer you a discounted shirt of around $9-12 including the print. With so much money saved, this wouldn't be but a mere cost that would garner well deserved publicity for your company or organization.
Take the t shirt concept with a grain of salt. You can also put your business on a hat (less visibility, no room for a phone number, just a logo), you can put it on a small batch of stickers for guerilla ads, you can print it on a banner for when you're operating at a trade show or fair, and you can put it on a giant car magnet. Depending on your area, you can sometimes find a secret business that specializes in prints, tucked away around the industrial parts of your town. But either way, good business is out there, so don't be discouraged from this one. It's arguably one of the more valuable options!
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Big Vault Media
September 24, 2021 at 8:29 PM
amazing article great author great information
John Smiley III
November 19, 2021 at 8:01 PM
A couple of these are some ways I’ve used coming up, even when I was a kidpreneur!